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Geographic and demographic editions of U.S. News enable advertisers to target households by regional and/or demographic qualifiers.
REGIONALS
Metro Editions- Available in Cycles 2 & 4
State Editions – Available in Cycles 2 & 4.
Custom Regional Editions – Available in Cycles 2 & 4.
Please contact your account manager for details.
Regional boundaries are defined by U.S. Postal Service Sectional Centers (first three digits of ZIP codes). This delineation ensures the most precise targeting and efficient delivery of the magazine.
DEMO
Affluent – Available in Cycles 1 and 3. Rate base is 1,000,000.
Affluent is a high-income geodemographic edition distributed to subscribers residing in the most affluent neighborhoods and public-place locations where affluent readership is likely to occur.
Executive – Available in Cycles 1 and 3. Rate base is 600,000.
The Executive Edition is U.S. News' newest demographic edition. It includes a section bound into the magazine once a month which covers business-to-business topics tailored for the 600,000 top-level business executives, decision makers and owners who receive it.
Women's Edition – Available in Cycle 1. Rate Base is 488,000.
50-Plus Edition - Available in Cycle 1. Rate Base is 465,000.
Custom Demographics Edition - Available in Cycle 1. Please contact your account manager for details.
Editions by Cycles
Cycle 1: Available for Affluent, Women’s, 50-Plus and custom demographic editions.
Cycle 2: Available for all regionals.
Cycle 3: Available for Affluent, Women’s, 50-Plus and custom demographic editions.
Cycle 4: Available for all regionals.
Double Issues: Available for regionals and demos. Dependent upon which cycles are represented.
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