From the Editor
At U.S. News, we usually prefer to tell stories and not get involved in them. But the environment is one beat that should force everybody to think about how to run a business. Our package of stories on the perilous state of the world's water supply is one of a series of in-depth looks we've taken at crucial environment and energy issues. As always, we've tried to sort the reality from the hype, while explaining to our readers what it means to them.
We've also taken our own advice. Just as we've written about the issue for many years, we've also been paying attention to its implications. Some clichés have a point, and the one about thinking globally and acting locally has an overwhelming logic. How local? Local enough that our manufacturing mavens have contracted only with paper suppliers who get their fiber from sustainably managed North American and European forests-using sustainably managed forests is one of the environmental solutions that really work. We've also long favored suppliers who use less energy-intensive and less fiber-intensive manufacturing methods. Our main freight hauler, Quad Transportation, won the EPA's Environmental Excellence Award for its efforts to reduce pollutants and greenhouse gases.
For this issue, we went one step further. The cover paper, and that of some inside pages, is made from fibers that are 85 to 100 percent recycled. We think it's both good business and smart business. Let us know what you think at letters@usnews.com.
This story appears in the June 4, 2007 print edition of U.S. News & World Report.
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