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    <title>McCray, Becky</title>
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    <copyright>2012 USNews.com</copyright>
    <pubDate>Mon, 13 Feb 2012 03:05:22 EST</pubDate>
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      <title>Make It Easier on Your Customers</title>
      <description>
        
        <![CDATA[
        <p>Twitter is just a tool to deal with the real problem.</p>
        ]]>
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      <author>Becky McCray</author>
      <link>http://money.usnews.com/money/blogs/outside-voices-small-business/2009/06/24/make-it-easier-on-your-customers</link>
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      <pubDate>Wed, 24 Jun 2009 15:21:00 EST</pubDate>
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      <title> The Five Factors of Growth Strategy for Your Company</title>
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        <p>Five growth issues to watch for</p>
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      <author>Becky McCray</author>
      <link>http://money.usnews.com/money/blogs/outside-voices-small-business/2009/03/06/-the-five-factors-of-growth-strategy-for-your-company</link>
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      <pubDate>Fri, 06 Mar 2009 10:59:00 EST</pubDate>
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      <title>2 Ways for Businesses to Build Capacity and Grow</title>
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        <p>The two S's: skills and systems</p>
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      <author>Becky McCray</author>
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      <pubDate>Wed, 25 Feb 2009 10:28:00 EST</pubDate>
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      <title>The Four P's for Growing a Business</title>
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        <p>Look back to Marketing 101 for help.</p>
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      <author>Becky McCray</author>
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      <pubDate>Fri, 20 Feb 2009 11:48:00 EST</pubDate>
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      <title>What to Do When Sales Are Down?</title>
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        <p>Recession is slowing sales for small businesses.</p>
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      <author>Becky McCray</author>
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      <pubDate>Thu, 12 Feb 2009 17:58:00 EST</pubDate>
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      <title>Competition Good for Small Businesses</title>
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        <p>Why you want competition</p>
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      <author>Becky McCray</author>
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      <pubDate>Thu, 29 Jan 2009 10:29:00 EST</pubDate>
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      <title>More on Ratings: Four Ways to Sell More Services</title>
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        <p>Service businesses should get their services rated.</p>
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      <author>Becky McCray</author>
      <link>http://money.usnews.com/money/blogs/outside-voices-small-business/2008/12/30/more-on-ratings-four-ways-to-sell-more-services</link>
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      <pubDate>Tue, 30 Dec 2008 12:43:00 EST</pubDate>
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      <title>To Sell More, Tell More</title>
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        <p>Boosting sales requires boosting product descriptions.</p>
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      <author>Becky McCray</author>
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      <pubDate>Fri, 19 Dec 2008 10:52:00 EST</pubDate>
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      <title>Poor Sales This Holiday Season? Use Product Ratings</title>
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        <p>Give your customers some help.</p>
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      <author>Becky McCray</author>
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      <pubDate>Fri, 12 Dec 2008 12:28:00 EST</pubDate>
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      <title>Innovative Ways to Share Testimonials for Your Business</title>
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        <p>A little creativity can help you connect with customers.</p>
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      <author>Becky McCray</author>
      <link>http://money.usnews.com/money/blogs/outside-voices-small-business/2008/12/04/innovative-ways-to-share-testimonials-for-your-business</link>
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      <pubDate>Thu, 04 Dec 2008 13:47:00 EST</pubDate>
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      <title>Testimonials Key for Small Businesses Looking to Capture Word of Mouth</title>
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        <p>How to have the most effective advertising.</p>
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      <author>Becky McCray</author>
      <link>http://money.usnews.com/money/blogs/outside-voices-small-business/2008/11/26/testimonials-key-for-small-businesses-looking-to-capture-word-of-mouth</link>
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      <pubDate>Wed, 26 Nov 2008 12:34:00 EST</pubDate>
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      <title>Top 3 Basics a Small Business Can't Ignore in Today's Economy</title>
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        <p>Focus on the basics instead of worrying about the recession.</p>
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      <author>Becky McCray</author>
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      <pubDate>Fri, 21 Nov 2008 13:22:00 EST</pubDate>
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