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Mitt Romney’s Marriage Can Help Him Connect with Voters

January 3, 2012 RSS Feed Print

In 2008, the over-the-top rhetoric from journalists concerning then-candidate Barack Obama was a source of frustration and even humor for former Sen. Hillary Clinton and Sen. John McCain supporters. Who can forget the famous a "thrill goes up my leg" reference by one journalist ? Of course, as President Obama quickly found out, the shelf life of gushing praise can be measured in weeks, days, or even hours after winning an election.

Nevertheless, on some occasions a reporter does an interview that can be fairly said to show a different and more compelling side to a candidate. Such was the interview done last week by CNN's Wolf Blitzer with Mitt and Ann Romney. Many commentators have catalogued former Gov. Mitt Romney's challenges in establishing genuine connection with voters. Because of these challenges, the Romney's co-interview was almost transformative. Succinctly, the Romney's together make Mitt believable.

[See a collection of political cartoons on Mitt Romney.]

We can cite poll numbers or interview individual female voters, but the bottom line is that most women think Mitt Romney is too good to be true. Despite his clear accomplishments, he comes off as "that guy" we should not have trusted. When Ann and Mitt take the stage together, the delta is profound. Instead of translating as the slick salesman we wished we'd never listened to, Mitt Romney becomes the one good man.

Here's why: The Romney's raised five boys, we raised four. When Ann Romney describes her exhausted conversations with Mitt after spending a day corralling her rambunctious and misbehaving sons, was there a mother who didn't wish he'd been on the other end of that phone? Trust me, when you have scuff marks on your ceiling caused by indoor dodgeball, football, and even hockey, a spouse telling you your job is more important than his is a giant among men.

Ann Romney said that whether he was governing in Massachusetts, working in private industry or leading the Olympics in Salt Lake City, Mitt Romney regarded her job raising five sons as more significant, telling her, "My job is temporary and your job is going to bring permanent happiness." The overarching value in the Romney home, she said, was that "no other success can compensate for failure in the home."

[See a slide show of GOP spouses on the 2012 campaign trail.

Even when discounting the statements for the inevitable polishing they get from professional communicators/consultants, the Romney's depiction of their marriage rings true. As Democratic strategist Maria Cardona said the night of the CNN interview, they seem "sincere." The Romney sons describe their parents' marriage as a partnership. At a recent event, Josh Romney introduced his mother as the person his father trusts the most and said that "everything [his father] has accomplished is because of Mom." As he put it, "They make a great team."

One of the most emotional aspects of the CNN interview concerned the Romneys' description of the day Ann was diagnosed with multiple sclerosis. Husband and wife both teared up, and Ann Romney kept watching her husband's face, as if gaining strength from his presence. Anyone who has walked the frightening path of serious illness with a loved one knows you never forget the moment that diagnosis changes your world changes. This aspect of the interview was in glaring contrast to the stories, since disputed by Newt Gingrich and his daughter, of the former speaker serving his cancer-stricken wife with divorce papers. Even if that story is more urban legend than truth, the comparison is painfully unavoidable.

Political experts know that spouses of candidates are more likely to hurt than help. In that way, they are eerily similar to vice presidential candidates. For Mitt Romney, his wife is an unqualified asset. His devotion and deference to Ann speaks volumes. To the extent his campaign is listening, get her out there. Please.

Tags:
politics,
2012 presidential election,
Newt Gingrich,
Mitt Romney

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Zach from Cincy of OH

Says:

1. “RUSH LIMBAUGH and SARAH PALIN FANS....YOU WACKOS KILLED THE GOP CHANCES AGAIN”

Where were you Nov. 2, 2010 ? Killed what chances ? Ron P. ? He had no chance. This was his BEST CHANCE to win a State.

2. “Uh....it's OVER. Either Romney is the Nominee, or the GOP loses to Obama”

How do you figure ? McCain came in fourth in Iowa and Reagan loss there. There is no great record of Iowa picking our next candidate. Rommey stays at basic same % Nationwide. Neither much up or down. Folks leaving field doesn’t seem to help him. There are still two candidates that can beat Mitt at this time.

3. “Any argument that Santorum or Gingrich wins the general election is based on HOPE, not reality”

Week ago Santorum was in single digits in race. He has upward swing. McCain finished in fourth place in Iowa. Newt has record of balance budget, surplus, welfare reform, and lowering taxes. Mitt has Mittocare.

4. “Kudos to Rush Limbaugh, the tea party and southern baptist wing of the GOP is OVER”

Tea party CAME ABOUT with election of obuma. We won BIG TIME Nov. 2, 2010.

5. “They survive ONLY as a Third Party. The GOP is NOT of their party, anymore”

TEA never was part of the Republican party alone. Many are Democrats and Independents. Debt we are fighting. Not that long ago was said Republican party was DEAD. TEA resurrected the Republican party. Very much still fighting THE BUM. You need to learn the make-up of TEA. Not all Blacks are Democrats...

Bill Hedges of MO 10:58AM January 04, 2012

RUSH LIMBAUGH and SARAH PALIN FANS....YOU WACKOS KILLED THE GOP CHANCES AGAIN.

Uh....it's OVER. Either Romney is the Nominee, or the GOP loses to Obama.

Any argument that Santorum or Gingrich wins the general election is based on HOPE, not reality. It's over. And there's no guarantee that Romney wins. But he's the only one w/ a chance.

Kudos to Rush Limbaugh, the tea party and southern baptist wing of the GOP is OVER. They have LOST the last two GOP primaries for their candidates -- and control of the Republican Party.

They survive ONLY as a Third Party. The GOP is NOT of their party, anymore.

Zach from Cincy of OH 10:15AM January 04, 2012

brucetee _ You’re not responding to most of the responses to your comments...

Bush paid for wars same way John F. Kenny did. Am sure you remember the quote I pasted here many, many times.

I see no reason to repeat my response AGAIN on Bush. You could not comprehend the last 100 times I told you.

obuma is worse President. Worse than Carter who was worse. Bush is above both of them.

obuma going behind everybody backs loaning $$$ trillions upon $$$ trillions to foreign banks will make its mark on the unemployed voters.

Already obuma has played more golf than Bush did in 8 years. Remember liberal crap about Bush’s golf ? Already obuma has caused more debt than in 8 years of Bush. obuma caused largest oil leak in Gulf by waiving regulations for worse company BP. obuma's good buddy. Was it BP contributions to obuma that got the waivers ? Was campaign contributions why 80% of Green stimulus went overseas including BP ? Selling rifles to drug lords killing Americans and Mexicans.

obuma helped George Soros foreign oil investments and alternative energy companies. Warren Buffet's railroad holdings.

Yes I'll vote for anyone but the BUM...Worse President in poll...

brucetee

Forgets Teddy Kennedy.

__

You failed to respond to this brucetee:

From “What a Difference a Year Makes for President Obama” I wrote:

brucetee _ you were non-specific on what you spoke. You are wrong so often you might think CBO was a think tank. Would not surprise me. You suggest a conservative think tank is automatically wrong. When I meet a liberal think tank link I discredit the article with evidence. NO not YOU. Doubt you ever could with LOGIC.

You cry about Heritage or similar but NEVER disprove. Instead say ignorant stuff like "not some half baked pipe dream put out by a necocon think tank". Idiot... WHATEVER “necocon” IS, IS.

You continue your idiot argument of "on record". Every word is ON RECORD in Congress meetings. STUPID statement. Few are left who argue the ethic committee findings anymore. Even ethic committee referred tax issue to courts. As pointed out by my 2 links given earlier. Just dumba** b.. Court ruled in Newt's favor. That's the only "on record" that matters. Year long investigation got all but tax issue DROPPED.Guilt on minor infractions. Zillion times telling you does no good. What a pea brain !!! Don't like my insults then stay out of my hair. I prove my insults. Don't say, just to be saying.

No reason for me to respect your political views. To the contrary. Here I go again wasting my time with you...

__

enzo of IN 6 then wrote

Quoting brucette "it;s interesting how certian cool-aid drinkers on the far right only cite c.b.o. numbers when they reflect their point of view.

hemmi66's post deal with reality.not some half baked pipe dream put out by a necocon think tank."

Bill Hedges of MO 10:04AM January 04, 2012

Nancy Pfotenhauer

Nancy Pfotenhauer

Nancy Pfotenhauer is president of MediaSpeak Strategies, a national communications firm. Nancy was a senior policy adviser and spokesperson with the McCain for President campaign. She has served as president of the Independent Women’s Forum, director of the Washington office of Koch Industries, a cabinet level adviser, economic counsel to Sen. William Armstrong, chief economist for the Republican National Committee, and she served on President George H. W. Bush’s transition team in 1988. You can follow her on Twitter at @npfotenhauer.

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