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Dior names Raf Simons as new artistic director

April 9, 2012 RSS Feed Print

Simons has much support in the industry. His designs have increasingly becoming a bellwether for trends. Lately, his clothes gained support in fashion magazines, and the Jil Sander show became a must-have ticket during the Milan Fashion Week.

Still, he doesn't have the celebrity of a Galliano, and Jil Sander didn't have as broad an audience to please as does Dior. It will be the trick for Simons to balance exciting, fashion-forward design with global appeal that will find its place on red carpets and in department stores.

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Fashion writer Samantha Critchell in New York contributed to this report.

Copyright 2012 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.

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