That's worked well over the years for members of the cartel. They foisted a system on college football that no fan likes, excluded schools they didn't like and happily collected hundreds of millions of dollars from the TV networks.
Until they actually do change the model, it really is nothing more than talk.
Tim Dahlberg is a national sports columnist for The Associated Press. Write to him at tdahlberg(at)ap.org or follow at http://twitter.com/timdahlberg