Obama campaign manager Jim Messina quickly issued a fundraising appeal based on the video, telling supporters, "If we don't come through for President Obama right now, this will be the guy making big decisions that affect us and our families every single day."
An Obama adviser said the Democratic campaign might use Romney's comments from the fundraising video in television advertisements. The official wasn't authorized to discuss campaign strategy publicly and requested anonymity.
Romney's campaign released a separate television ad, arguing that the president's policies "are making it harder on women." It cited unemployment and poverty statistics for women in an attempt to close the gender gap that has shown women favoring Obama.
Associated Press writers Steve Peoples and Kasie Hunt contributed to this report.
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