Under Armour Suits Up for Wounded Warrior Project

October 20, 2009 RSS Feed Print

By Paul Bedard, Washington Whispers

The Wounded Warrior Project, which works to help injured soldiers, is picking up a major partner today from the sports world: Baltimore's Under Armour. The sports clothing outfitter tells Whispers that it is designing special football uniforms to be worn by the University of Maryland and University of South Carolina at games in November that are expected to draw celebrities and politicians, possibly as high as the vice president.

"The Wounded Warrior Project is excited to partner with Under Armour and both university football programs for this very unique game-day opportunity," said Steven Nardizzi, executive director of the Wounded Warrior Project. "Increasing public awareness about the needs of severely injured service members is a key purpose of our organization. This is an amazing platform that will help us let others know about what we do and why honoring and empowering wounded warriors is so important."

The foundation is a huge player in private world of helping soldiers from Iraq and Afghanistan adjust to life back home. It is currently pushing for legislation that would help soldiers injured after 9/11 get free medical care.

The partnership will be unveiled on November 14 when the new Under Armour football uniforms are shown on the field in two nationally televised games. University of South Carolina team members will wear the black-and-desert camo uniforms in their game against Florida, and the Maryland Terps will wear them in their game against Virginia Tech. The company tells Whispers that the uniforms will also carry the Wounded Warrior Project logo and that the names will be replaced by core military words like duty and honor. What's more, troops will be recognized as honorary captains at the games, and the clothing will be sold, with the proceeds going to the project.

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I think this is awesome that Under Armor and the two universities are helping get the information out about the Wounded Warrior Project. I am ashamed only two universities cares enough about our warriors to say something. It's pitiful that so many claim to care, yet do nothing when they should be screaming, "Let's help those who paid for our freedom. Freedom isn't free!"

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