Overrated Small Business: Restaurant

By U.S. News Staff

Posted: November 13, 2008

Restaurants are probably the most visible of small businesses. Everyone has his favorite little local eatery. Running a place of your own seems not just a fun thing to do but one with major potential: The country has countless examples of restaurants that started out as a single location but eventually went regional or even national. But consider this: How many independent restaurants not only fail to expand but don't even become a hit in their neighborhoods and soon vanish?

The answer is most of them. Two out of three restaurants fail in their first three years, according to the Bureau of Labor Statistics.

That failure rate is not much worse than that of other types of start-up businesses. But in the minds of people who are passionate about food, the image of running a restaurant can seem more inviting than other types of businesses, when in fact it is just as difficult and just as likely to disappoint.

"People think, 'I love to cook, and I love people—that means I have to be in the restaurant industry,'" says Jim Blasingame, host of the Small Business Advocate radio show. "But cooking is not the same thing as running a restaurant."

Restaurant Business

My husband and I moved our family 3000 miles to open a restaurant with hubbies brother a year ago. We have been very blessed and fortunate that we have been well received. It is a 3 way partnership with each having skills to make it work. My husband with over 10 years of fine dining culinary experience, my brother-in-law with over 10 years experience in maintenance/handywork and myself with over 15 years experience in marketing, business and customer service. It is a demanding and tough business but also very rewarding and lucrative. Many factors need to be considered so do your homework(financing to carry you through the unexpected start up costs, permits, county requirements, demographics, etc.) If starting with family members, keep everything business as soon as you start the business-very important. Also, be sure to keep your priorities clear. For me, family first, than restaurant. The guys know and respect that. Alot of the concepts are from our perspective as a customer. What do we want and expect when we dine out? We then give it our all to our wonderful and loyal customers! Each customer is treated with respect and gratitude. Always...also, quality. We only feed our customers what we would feed our own families and our customers know and appreciate that. It has not been an easy road. You have to love what you do but it is a wonderful family business that also gives us the opportunity to teach our teenage kids the many values of life that seems to have been lost in this generation...commitment, hardwork, the value of a dollar and communication and respect for others from all walks of life...LIFE IS GOOD!

Island Girl of CA @ Aug 18, 2009 01:18:11 AM

Starting in " 09"

I am in Seattle area...

I am working with an investor now to open an up-scale restaurant ...Italian. 7000sq ft.

It is a risky venture this year or any year...But if you are smart...working hard and smart is the answer...lots of creative marketing on your own...don't rely on radio...get out there...get crazy with it...and relentless. It takes quality service....quality food...and customers must feel that they got the bang for the buck...If you will not take a no....then you are ready.

jan gaines of WA @ Jun 19, 2009 19:00:56 PM

Starting in " 09"

I am in Seattle area...

I am working with an investor now to open an up-scale restaurant ...Italian. 7000sq ft.

It is a risky venture this year or any year...But if you are smart...working hard and smart is the answer...lots of creative marketing on your own...don't rely on radio...get out there...get crazy with it...and relentless. It takes quality service....quality food...and customers must feel that they got the bang for the buck...If you will not take a no....then you are ready.

jan gaines of WA @ Jun 19, 2009 19:00:48 PM

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