The Pixar Touch: The Making of a Company
—By David A. Price (Knopf)
Before 1995's Toy Story, the cartoon blockbuster was still a playground dominated by Mickey & Co.'s hand-drawn animation. Journalist Price tracks Pixar's amalgam of Hollywood savvy and Silicon Valley innovation through the hands of luminaries like John Lasseter, George Lucas, and Steve Jobs—who spent $50 million before making a dime—as it became a digital Disney.
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