Bookshelf: Business Books for the Executive's Nightstand

By Kirk Shinkle

Posted: May 2, 2008

Rivals: How the Power Struggle Between China, India and Japan Will Shape Our Next Decade
—By Bill Emmott (Harcourt)
The former editor of the Economist sees intra-Asian relations taking on a decidedly competitive (and maybe confrontational) tone in the coming years. Soaring economic growth means more scrambling for resources among nations with long-standing historical disputes. Those relationships need to be watched carefully by the next American president, Emmott says, while framing George Bush's overlooked efforts to tighten ties with India through an unprecedented nuclear pact as Bush's own Nixon-to-China moment.

Books by Ray Horak

Telecommunications and Data Communications Handbook, by Ray Horak, is a thoroughly researched and comprehensive survey of telecom and datacom technologies and services, from the most basic to the most complex. The book begins with basic concepts and definitions and marches through the full ranges of transmission media and voice, data, and video systems, networks, standards and protocols. Horak sets the technologies in context, providing an excellent level of detail on the origin and evolution of fiber optics, cellular radio, digital carrier systems, TCP/IP, and the Internet, as examples. While written for a reasonably astute academic and professional readership, Horak develops each topic in plain English and in such a commonsense and patient manner that the book is equally informative and useful to a student or relative newcomer to telecommunications. We think that anyone with a compelling need for a complete and accurate understanding of telecommunications can benefit from it.

Webster’s New World Telecom Dictionary, also by Ray Horak, includes more than 4,600 terms essential to a clear and complete understanding of voice, data, video, and multimedia communications system and network technologies, applications, and regulations. Although the book is an excellent technical dictionary, Horak‘s plain-English, commonsense style yields definitions that are as thoroughly understandable to the business professional or student as they are to the electrical engineer. It is thoroughly researched, highly objective, absolutely accurate, and includes just about every essential term, phrase, abbreviation, acronym, backronym, contraction, initialism, and portmanteau you might encounter in the telecom and datacom domains. Actually, the title is a bit understated, as Webster’s New World Telecom Dictionary is not only a comprehensive telecom and datacom dictionary, but also defines a great deal of terminology from the domain of computers and computing. Many entries are encyclopedic in nature, discussing applications and issues, as well as technical specifics.

These books are absolutely fantastic! The fact that I wrote them has nothing to do with this totally objective evalution. There is, however, an obvious flaw in the blog format, as it apparently is unedited. May the force be with us!

Ray Horak of WA @ May 09, 2008 00:13:24 AM

Books

Kirk, Please allow me to offer you review/desk copies of my two latest works, Webster's New World Telecom Dictionary (2007) and Telecommunications and Data Communications Handbook (2007), both published by Wiley in the Fall, 2007. I am in hopes that you will find them useful in your work and perhaps enough so that you might mention one of them on occasion, or perhaps review one for the Executive Bookshelf. If you'll provide me with an e-mail address, I can send you book descriptions and example book reviews for your consideration.

Just so you won’t think me to be a complete screwball, you can check me out at www.contextcorporation.com, where you will please find links to all of my books and a great deal of information about me and my consultancy.

Thank you, in advance, for your consideration.

Ray Horak of WA @ May 03, 2008 14:52:06 PM

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