Naming of Kentucky Hoops Dorm Creates Stir

Reader Comments

Back to blog

Since this is a discussion about a facility at an academic institution that is essentially an extension of the state government, primarily operating on state funds, it appears to me that there is a definitional inaccuracy with the terminology. A "donation" is a "gift," which normally carries an inherent notion that there is no "returned consideration." If there is a mandated return, then the act ceases to be a donation and becomes a purchase by virtue of the contractual relationships. Remember, UK is still an academic institution and linguistic definitions matter, regardless of the non-academic functions of the school. The question is the ownership of naming rights, which have been purchased in the past. The idea that the monetary transfer is a donation is inaccurate. Any idea that it is a donation is erased with return consideration. Then it becomes advertising, by virtue of definition.. That is why, at state facilities, this has normally been limited to the names of people who have made a significant contribution to the entity. The problem is that there has been a precedent established. Anyway, I thought Wildcat Lodge was already the most "posh" housing on campus and "state of the art." How about building new dorms for the real students, instead of the one's who can merely through a ball through a hoop? Heck, sometimes they can't even do that. An even better idea is a series of public housing projects for the residents of the state who have been affected the most by barbaric attitudes and actions of the coal companies and the industry as a whole. Basketball sells. Abundant adequate public housing ain't sexy enough. The whole process is too analogous to prostitution, except that the "donor" or "purchaser" normally doesn't want advertising by virtue of naming rights.Never mind the possible analogies of the light refraction properties of coal and the contemporary African-American athlete. It's a "heated" topic (pun intended), but the whole idea is one of priority misalignment.

Professor Joe of KY 9:31AM October 29, 2009

Money and basketball rule here in Wildcat Land. We sell our souls for either, put the two together and ghees. Those baskettball players must have a posh place to live, don't you know. Those coal people wouldn't think of putting any money toward academics. If you educate people they might figure out coal is an antiquated fuel. It's use is detroying our mountains, our water, our air and our climate.

RjB of KY 8:28PM October 27, 2009

If the word "coal" must be in the dorm's name, let's do a play on words and call the dorm Locoal. Then when a student should ask another student where they are heading, the response could be: "I'm going to the Locoal Dorm."

JAK of FL 9:56PM October 26, 2009

Martin Mudd comments that putting "coal" in the name of the new dorm, built with DONATED money would be "free" advertising. I don't consider $7 million "free". If you don't like the word coal, don't accept the money. Easy.

Wolfie Hicks of KY 7:21PM October 26, 2009

Martin Mudd is properly named.

James Craig, USMC ret. of NY 4:50PM October 26, 2009

Add Your Thoughts
Your comment will be posted immediately, unless it is spam or contains profanity. For more information, please see our Comments FAQ.

Back to blog

The Paper Trail

Nobody knows a college better than its student newspaper. And nobody knows campus newspapers better than this blog. We sift through thousands of student newspaper headlines every day to bring you the latest, most important, or just plain weirdest news from campuses across the country. Heard bigger news or a crazier story? Send tips to papertrail@usnews.com.