UNC Rejects Victoria’s Secret PINK

Meanwhile, black colleges lobby to get their schools’ branding onto lingerie company’s clothing line.

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Joining the University of Minnesota, the University of North Carolina-Chapel Hill has decided not to renew its three-month-old branding contract with Victoria's Secret's PINK line, the Daily Tar Heel reports. "I saw the catalog they produced and didn't believe the images were consistent with the values of the university in terms of the way they portray women," UNC Chancellor Holden Thorp said.

Thirty-one schools still have contracts with the lingerie company, which also plans to add at least five historically black colleges to its roster this fall. Although the company says it had always planned to add the black colleges to its PINK line, the announcement to add Howard, Hampton, North Carolina A&T, Southern University, and Florida A&M came after students lobbied Victoria's Secret for the branded clothing—a multischool effort that included the Facebook group "HBCU Ladies Wear Victoria Secret Pink Too."