Business School Students Agog over Gaga

Reader Comments
Back to blog

Wow, remind me to never go to Cass Business School in London -- not only is that Vince Mitchell professor about as dense as lead, but he claims that business school is for learning about decisions that businessMEN made?
Does he genuinely believe that Gaga is only famous due to her talent (if so, then how does that explain the thousands of extremely talented artists out there who are never able to break out of the coffe-shop scene?), OR IS IT JUST SOUR GRAPES that he wasn't clever enough to think of this.
Bravo to Harvard for having the creativity to distill valuable marketing lessons for today's world from a pop star. (if pop stars aren't the pinnacle of aggressive marketing, then what is?)
I find it hilarious that some no-name professor from some no-name business school, who clearly is stuck in the 1800s, had the cajones to criticize this idea.

Guest of CA 12:46PM January 14, 2012

Add Your Thoughts Comment Name State Email

Please enter the two words below into the text field underneath the image.

Your comment will be posted immediately, unless it is spam or contains profanity. For more information, please see our Comments FAQ.

Back to blog

MBA Admissions: Strictly Business

Stacy Blackman launched her MBA admissions consulting company in 2001 and has since helped thousands of clients gain admission to the most selective business schools in the world, many with merit scholarships. Blackman is the author of The MBA Application Roadmap: The Essential Guide to Getting Into a Top Business School, and has published a series of online guides which contain in depth guidance on the admissions process at top schools. Blackman has degrees from both the Wharton School of Business and the Kellogg Graduate School of Management. Got a question? E-mail her at strictlybusiness@usnews.com.