Where any doubt exists regarding the definition of CSR, ISO 26000 is probably the best reference point. It is not social enterprise and the two should not be confused.
Given the complexity and broadness of the standard's core subjects, to garner effective understanding of CSR throughout an organisation requires a central driver, be that a dedicated position or department, or a very dedicated CEO or CSR committee. Most companies are far from being able to decentralize such a function if they are serious about CSR.
As suggested in this article, questioning a company's motives and understanding of CSR is good advice.
Chris Knop8:58PM January 04, 2012
For what it's worth, "corporate ethics" is most certainly NOT the same thing as "CSR." Ethics covers (by definition) the entire range of questions related to doing the right thing in business, whereas the "S" in CSR refers specifically to *social* responsibilities.
Chris MacDonald
BusinessEthicsBlog.com
Chris MacDonald8:18PM December 30, 2011
As a recruiter in the corporate social responsibility space, I have access to sensitive salary information. Our finding is that large corporations pay post-MBAs the same salary whether the position is in CSR or some other function. Where you see a lower salary is in CSR boutique consulting and small companies that are operating on very tight margins.
ellen weinreb, ceo Weinreb Groupof CA6:43PM December 30, 2011
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Chris Knop 8:58PM January 04, 2012
Chris MacDonald 8:18PM December 30, 2011
ellen weinreb, ceo Weinreb Group of CA 6:43PM December 30, 2011