Parents should make sure they know who will handle their 529 plan inquiries should questions arise.

How to Assess Customer Service Before Picking a 529 Plan

Choosing a college savings plan is about more than price.

Parents should make sure they know who will handle their 529 plan inquiries should questions arise.
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Meanwhile, for adviser-sold plans, the individual chooses the financial adviser he or she would like to work with. The important skill any of these individuals should have is the ability to answer your questions in a way that you understand, Washo says.

"Whoever answers the phone should be able to answer questions about the plan or be able to direct parents to someone who can," O'Brien agrees. "The exception is if parents are comfortable choosing investment options and doing their own research."

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