BookRenter CEO Mehdi Maghsoodnia you may be selling your options soon.
I sold a company that dealt in educational computer systems on Open, APPLE and Windows platforms We installed and maintained a working relationship with
2 of The Major Text book manufacturing Labs.
I am now an educator that does not even use a text book
and am in the development of other educators.
The common core that K-12 Schools will be almost completely ingulfed in in 2014 makes these E-Books
not a novelty but a necessity. It is cheaper to buy an Ebook than to ship a standard textbook and teachers addition by UPS.
The money will be made with add on services, video pacs
virtual toolboxes etc. and these text book cmpanies can port a book to the Apple textbook Format in a few days with reasonably trained staff.
They don't want to change but they will have to !
rkof OR2:29PM February 12, 2012
"And while Apple's e-textbook announcement is a "good thing for education," notes BookRenter CEO Mehdi Maghsoodnia, college students will continue to prioritize print options in the educational landscape."
This guy is in for a rude awakening. I imagine 75% of consumes also said they would choose to read print over e-books prior to the launch of the Kindle. Now look at us. It is absurd that text books are not already widely available in e-book for especially given the cost and inconvenience of purchasing or renting them.
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rk of OR 2:29PM February 12, 2012
T Ganski of FL 12:56PM February 07, 2012