Mr. Word Blasts GOP Communication
December 12, 2006
06:00 PM ET |
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Nobody does Republican words better than political adviser Frank Luntz. Heck, he's written the book on words. But he says Republicans have lost their silver tongue and that's the main reason they lost the 2006 elections.
In a new memo to congressional Republicans obtained by Whispers, he spells out what went wrong and how the GOP can claw back.
First: Change the message to a positive one. Second: Clean house.
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