Good Day for Google
Google's $3.1 billion merger with ad giant DoubleClick closed today, a couple of hours after the European Union regulators approved the deal. Its shares gained more than 4 percent.
The display ad deal is big, but tech analyst Henry Blodget throws out another value today. He estimates that if Google broke its long-standing ban on advertising on its home page, the decision could be worth $2 billion more in operating income.
All very interesting. But in keeping with Spitzer-fest, what does Henry have to say about the man who targeted him back in his days as a Merrill Lynch tech analyst?
He reposts the New York Times coverage.
Tags: European Union | advertising | mergers | Google
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