NBC's iCue Brings TV News to a New Generation
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So sad that they actually admit that video will replace the textbook.
I do think its somewhat of a long shot to say that video will replace the textbook - perhaps what he means is that moving images will be increasingly used as authoritative sources of information over the traditional authority of written text. I do agree with this point. I think that over the years, the public is relying increasingly on 'visual images' over language and text - it's quite natural that this extend into schooling.
My concern is with the branding that's going on. Turning ads off during school hours? That sounds a bit funny, especially when the current model for the site seems to be for students to use it outside of school.
My other concern is this idea that if you 'build a social network - kids will come'. I don't think that kids join social networks to 'learn things' - they go on to socialize. Why would they want to socialize around 'news'? unless they are extremely interested in politics.
This is certainly an interesting venture, and I look forward to seeing what comes of it.
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