Saturday, July 19, 2008

Money & Business

Microsoft Spoofs Its 'Home Server' Name

November 30, 2007 10:59 AM ET | David LaGesse | Permanent Link

(courtesy of Microsoft Corp.)

I guess I'm not alone when I said Microsoft has a problem because it labeled a consumer product as a "server." The company itself is going after the issue with online ads that make light of the label applied to its latest consumer system, Windows Home Server.

They include a faux debate questioning whether a server has a place in the home. Best line: "You can't domesticate a server!" And there's a kids' picture book titled, Mommy, Why Is There a Server in the House? Helping Your Child Understand the Stay-At-Home Server.

You get the picture. But if Microsoft knew the name itself would be a hurdle, why not try something else?

You can see the ads (and book) at StayAtHomeServer.com.

Tags: Microsoft | technology

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Our in-house gadget guru, Senior Writer David LaGesse, tries out all the latest technologies and gizmos, from computer software to GPS systems -- and reports back to you in plain English.

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