Data Points: Campaign Ads Sponsored by Political Parties*
97%: Ads aired in support of the Obama campaign that were sponsored by Barack Obama
3%: Ads aired in support of the Obama campaign that were paid for by the Democratic National Committee
57%: Ads aired in support of the McCain campaign that were run in cooperation with the Republican National Committee
43%: Ads aired in support of the McCain campaign that were sponsored by John McCain
*Data collected following the Republican National Convention, September 6-13
Source: University of Wisconsin Advertising Project/TNS Media Intelligence
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