Thursday, November 26, 2009

advertising

Google to Yahoo: It's Not You, It's Me

This deal just wasn't in the cards. more >>

Gaining The Lead

3 areas you can't afford to ignore when it comes to the all-important lead. more >>

Reaching Multitaskers

Consumers juggle all kinds of media these days. How can you get noticed and influence their purchases? more >>

Barack Obama's Ad Campaign Goes From Puerto Rico to a Video Game

Obama's ads can be seen everywhere from Puerto Rico to a virtual race track. more >>

Ad Roundup: John McCain's Ads Get Personal, Barack Obama Hits McCain on Healthcare, Mortgage Plans

McCain attacks Obama on Bill Ayers; Obama slams McCain's mortgage proposal and healthcare tax credit. more >>

Ad Roundup: Barack Obama and John McCain's Ads Continue to Focus on Economy

Candidate ads focused on the economy, but PACs launched controversial ads on other topics. more >>

Ed McMahon Raps in FreeCreditReport.com Ad

A new low for the financially challenged former Johnny Carson sidekick. more >>

A Problem With Ads for Private Medicare Plans

Advertisements won't give you what you need to make a sound choice. more >>

Vague Seinfeld and Gates Give Way to Diverse Mishmash

Windows campaign enters second phase with ad that emphasizes worldwide diversity. more >>

Ad Roundup: Wall Street Crisis Prompts Slew of Ads From Obama and McCain

The candidates released ads outlining their plans to fix the current financial crisis. more >>

Obama's Campaign Is More Negative Than McCain's

The Obama campaign is running more negative ads. more >>

Data Points: Campaign Ad Spending Since Conventions

Data collected in the week following the Republican National Convention, September 6-13. more >>

Microsoft Ditches Seinfeld Ads

Software giant moves to take on Apple attack ads. more >>

5 Top Campaign Advertising Markets

Where presidential campaign ads are aired most frequently. more >>

Data Points: Campaign Ads Sponsored by Political Parties*

More than 50 percent of McCain's ads were aired in cooperation with the RNC. more >>

Obama and McCain Flood Battleground States With $a5 Million in TV Ads

Much of their advertising budgets is dedicated to Florida, Pennsylvania, Ohio, and Michigan. more >>

Nobody Will Buy a Warm and Fuzzy Bill Gates

New TV ad with Jerry Seinfeld is baffling, even sad. more >>

Realtor Refund Tied to Super Bowl Appearance

Washington-area real estate agent vows to refund client’s commissions if Redskins make the big game. more >>

Ad Roundup: McCain Courts the Hillary Vote; Obama Slammed on Foreign Policy

While Obama and McCain trade barbs over their houses, another ad tries to link Obama to Bill Ayers. more >>

A New Diet From the Burger King Ad Guys

Career conundrum: Why would the ad men who coined "Meatnormous" try to sell us on a new diet? more >>

Ad Roundup: McCain and Obama Zero In on Taxes

The candidates attack each other's tax plans and records, and a PAC releases a pro-Obama ad. more >>

Snide Seinfeld Won't Undo Apple's Friendly Image

Microsoft needs to rise above sarcasm to fix Windows image problems. more >>

Obama Tosses the Age Card Into McCain's Housing Crisis

A new ad plays on McCain's housing crisis—and his age. more >>

Harry and Louise Want Healthcare Fixed Now

This time, the famous couple think reform is a good thing. more >>

You're Lucky if You're in Advertising

Talent shortages mean there's lots of room to grow. more >>

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