advertising

Campaign Pushes for Product Placement Regulation

By Paul Bedard - Washington Whispers - October 22, 2009

The effort is winning attention on Capitol Hill. more >>

What's Wrong With This Picture? Baby Is in Danger

By Lindsay Lyon - Health - August 17, 2009

Magazine photos, ads show unsafe baby sleep positions and situations that may cause SIDS, study says. more >>

Christian Radio Ad Pushing Universal Healthcare Harnesses Local Faith-Based Influence

By Dan Gilgoff - God & Country - May 21, 2009

The new spot features a local pastor in each state where it's airing, capitalizing on local influence. more >>

Faith-Based Climate Change Ad Frames Energy Company as 'Evildoers'

By Dan Gilgoff - God & Country - May 13, 2009

A faith-based advocacy group pulls no punches in Christian radio ad promoting the climate change bill. more >>

Democrats Mock Republicans for Old-Timers on TV Shows

By Kenneth T. Walsh - Nation & World - May 11, 2009

The DNC ran a Web ad responding to Cheney, Gingrich, and McCain on the Sunday shows. more >>

New Progressive Faith Group Launches Christian Radio Campaign for Climate Bill

By Dan Gilgoff - God & Country - May 6, 2009

The spot is airing in 8 culturally conservative states. more >>

McDonald's Launches Media Blitz for McCafé Line

By Kimberly Castro - Luxe Life - May 5, 2009

The accent mark just oozes luxury, doesn't it? more >>

Beauty contestant Carrie Prejean's New Ad Against Same-Sex Marriage

By Dan Gilgoff - God & Country - April 30, 2009

Miss California stars in a new ad by the National Organization for Marriage. more >>

New Apple Ads Brushes Off Microsoft's Campaign

By Kimberly Castro - Luxe Life - April 20, 2009

The "Get a Mac" series highlights Apple's business, not price. more >>

Milk Benefits: Can It Beat PMS, Shine Hair, and Help You Live Happily Ever After?

By Katherine Hobson - On Fitness - April 17, 2009

New Spanish-language ads play up milk benefits for "female problems" and appearance. more >>

Liberal Catholics Broadcast Ads Thanking Democrats for 'Moral Budget'

By Dan Gilgoff - God & Country - April 14, 2009

The ads will air on 36 Christian radio stations in 5 states. more >>

Beyond Display Ads

Money - March 31, 2009

Display ads are so yesterday, but what are the alternatives? We've got 'em. more >>

Harley-Davidson to America: Let's Ride

By John Aloysius Farrell - John A. Farrell - March 30, 2009

The great American motorcycle company's ad in yesterday's New York Times is right on point. more >>

Americans United for Change Pushes Obama's Budget in TV Ads

By Paul Bedard - Washington Whispers - March 25, 2009

The progressive group is starting its largest ad buy ever. more >>

Bracket Stimulus: March Madness and NCAA Basketball Are Recession-Proof

By Walter F. Guarino - Opinion - March 17, 2009

Forget the doom and gloom. Ad makers know a good thing when they see it. more >>

Dockers Unveils Shakable iPhone Ad

By Kimberly Castro - Luxe Life - March 12, 2009

The innovative format allows users to interact directly with the brand. more >>

Super Bowl Ads 2009 Were Dull Without PETA, and That's Good

By Robert Schlesinger - Robert Schlesinger - February 2, 2009

PETA would have spiced things up, but the crop was a bore, and that's good. more >>

Green Commercials of Super Bowl XLIII

By Maura Judkis - Fresh Greens - February 2, 2009

it was more about the ads that didn't air than the ones that did. more >>

Catholic Group Uses Obama Bio as Case Against Abortion in Inauguration Day Ad

By Dan Gilgoff - God & Country - January 20, 2009

A conservative Catholic group says Barack Obama's life story makes antiabortion case. more >>

Health Buzz: Coca-Cola's VitaminWater Lawsuit and Other Health News

Health - January 16, 2009

Making sense of HRT's brain benefits and risks; covering children's healthcare; avoiding COBRA's bite. more >>

Atheism Ad Campaigns Gathering Steam

By Dan Gilgoff - God & Country - January 7, 2009

A London effort inspired a similar ad campaign in Washington, D.C. more >>

Overrated Career: Advertising Executive

By Marty Nemko - Money - December 11, 2008

Many ad agency employees spend a lot of time trying to win business from competitors. more >>

Testimonials Key for Small Businesses Looking to Capture Word of Mouth

By Becky McCray - Outside Voices: Small Business - November 26, 2008

How to have the most effective advertising. more >>

Data Points: Profiting From Spam E-Mail

Opinion - November 13, 2008

Computer scientists infiltrated a spam network to study how spammers make money. more >>

Overrated Small Business: Traffic-Driven Websites

Money - November 13, 2008

The biggest success stories of the so-called Web 2.0 era have at least one thing in common. more >>